Hi mates!
I have a free game that it is downloaded 1000 times every day and I'm thinking about adding it an add, iAd o google ads.
I'd like to know if it is worth it.
Is anyone getting money from iAd? What do you think about this?
Thanks a lot.
A fast, easy to use, free, and community supported 2D game engine
Hi mates!
I have a free game that it is downloaded 1000 times every day and I'm thinking about adding it an add, iAd o google ads.
I'd like to know if it is worth it.
Is anyone getting money from iAd? What do you think about this?
Thanks a lot.
First - iAd's are only available in the US so unless you are ONLY selling your app on the US store you'll want some other backup ad service.
Second - a google search and a search on the Apple Dev forums will see many, many posts about fill rates and payouts being much less than what was expected. It has gotten a tiny bit better since iAd's now offer developer ads but your payout for a developer ad is crap (remember we agreed to a percentage of what Apple charges) since developer ads fairly cheap.
So I would suggest if you are going to add ad's to your app consider using adwhirl or mobclic or whichever one says it does it all and let it handle figuring out if there's an iAd available or not.
Disclaimer: my one and only iAd app made $21.00 for the last 4 days of July but I think around $15.00 was from my wife and I :-/
Doodle Find and Super Search 60 didn't ever hit the top of the chart in the US like they did in other countries, but even with my small yet consistent player base, I'm quite happy with what I'm getting out of iAd - day to day. I'm definitely getting more than Cybergreg. It's been improving also over the last few months as more advertisers appear.
However, the fill rate on iAd can be quite low - and it will be 0% fill rate in countries other than the US until iAd is rolled out worldwide.
What you want to do is have a backup advertising system such as Moblix, Adwhirl, Admob, whoever. If there's no "iAd" delivered, then retrieve an Advert from your backup advertising system. Mobclix in particular automate this to some extent.
BUT, It's really only worth putting adverts in certain types of games. It's not so much the downloads you get, but how long people play - and stick with - your game. Endless games such as Monster Dash, Paper Toss, Sudoku 2 and Doodle Find are perfect for adverts. For Doodle Find I also only ever display adverts at the end of games, so I'm not giving up massive amounts of screen real estate, but that won't be as important for some games.
To summarise: Go for it! And good luck!
Our free app is making from iAds almost same amount of money as the paid version ... but then, we sell quite few paid versions a day.
Anyhow when you consider the totals - having the free version doubles our income, so I'd say it's great opportunity
My productivity iAd only supported app gets 50-60 downloads a day and roughly 50-150 ad "impressions" a day. My average for the last 7 days is just under $7. It's a fairly simple app though, and the fill rate is about 10%, probably because I have it released worldwide. In case anyone is looking for numbers.
My lite app incidentally, hasn't really made a dent in my purchases, they have remained about the same.
When iAds does fill requests, the return can be huge. The trick is filling the rest of the non filling iAd requests.
Look into using Mobclix, as they have a dozen+ ad networks (that work outside of america), and they have some voodoo magic that auto-optimizes which networks to use so you make the most revenue.
So just one SDK, one banner to setup, and you get access to iAd along with every major network.
I've been using them for about a year, and so far things have been great.
Sorry to re-open this thread, but I want to make a couple of questions:
I have a simple game on App Store with iAd. Apple states that developer gets 60% of the revenues.
The questions are:
1) This 60% is already taken from the grid shown in iAd Network? It is, if I my app shows a revenue of 200$ in this page, I will get 200$ or only 120$?
2) Although I've been reading the PDFs, it's not clear when do they pay these revenues... Once every 3 months?
Thanks!
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